Vu Anh Dung


1. Personal details:

Full name:

Vu Anh Dzung

Position:

Lecturer VNU University of Economics and Business (VNU-UEB)

Academic title:

Associate Professor, PhD
Email:
Telephone:

(84 4) 37549426

Address:

144 Xuan Thuy, Cau Giay, Hanoi, Vietnam

2. Education:

  • 2008: PhD in International Operations Management, University of Cambridge.
  • 2001: Master of Business Administration, Webster University - Major: International Business.
  • 1998: Bachelor of Art in English, Foreign Teaching Language University - Vietnam National University, Hanoi
  • 1998: Bachelor of Economics in Accounting, Vietnam Commercial University
  • 1996: Bachelor of Economics in Marketing for Industrial Goods, Vietnam Commercial University

3. Working experience:

3.1 Working experience:

  • 2/2015 - present: Lecturer, University of Economics and Business - Vietnam National University, Hanoi.
  • 4/2012 - 2/2015: Vice Rector - University of Economics and Business - Vietnam National University, Hanoi (VNU-UEB); Vice Chairman of VNU-UEB Science and Training Council; Vice Chairman of VNU Economics Discipline Council.
  • 2010 to 3/2012: Dean - Faculty of International Business and Economics; Director of Bachelor Programme in International Economics (Honors); Vice Director of Center for Foreign Investment Studies (CFIS).
  • 2009-2010: Vice Dean - Faculty of International Business and Economics at VNU-UEB; Consultant.
  • 2006 - 2008: Researcher and consultant for a number of multinational corporations in the United Kingdom and other countries.
  • 2004 - 2005: Country Marketing Director, UTStarcom.
  • 2002 - 2003: Head of Marketing Division, S-Telecom Hanoi.
  • 1996 - 2000: Assistant, Crown Vinalimex Packaging Ltd.

3.2 Postgraduate Supervision:

  • Number of supervised master theses: >18
  • Number of supervised PhD theses: 4

4. Publications:

4.1. Textbooks and monographs:
 
Monographs and Proceedings (in English):
  • Vu, D.A. & Dang, M.X. (2013), Vietnam M&A Review: In Search of Synergy, Science and Technics Publishing House, ISBN: 978-604-670049-0.
  • Vu, D.A. et al. (2012) (eds), Proceedings of International Conference on Sustainable Manufacturing and Environmental Management, Science and Technics Publishing House, ISBN: 978-604-67-0017-3.
Monographs and Textbooks (in Vietnamese):
  • Vu, D.A. & Dang, M. X (2012, 2013), Vietnam M&A Review: In Search of Synergy, Science and Technics Publishing House, Hanoi, Vietnam.
  • Vu, D.A (2012), International Business Strategy: Practices in Vietnam, Asia and the world, Science and Technics Publishing House, Hanoi, Vietnam. ISBN: 978-604-67-0009-8.
  • Vu, D.A (2012), Product and brand divestiture: inside international brands, Science and Technics Publishing House, Hanoi, Vietnam. ISBN: 978-604-67-0010-14.
  • Phung, N.X. & Vu, D.A. (2011), Building and Developing Undergraduate and Graduate Programmes Based upon the CDIO Approach, Vietnam National University Publishing House, Hanoi, Vietnam.
  • Khu, M.T. & Vu, D.A. (Editors) (2009), International Economics (Textbook), Vietnam National University Publishing House, Hanoi, Vietnam.

4.2. Articles (scientific papers, conference proceedings)

Papers (in international scientific journals)

  • Vu, D.A. (2012), ‘Brand and product divestiture: A literature review and future research recommendations’, Management & Marketing Journal, Vol. 17, 2012
  • Vu, D.A. & Phung, N.X. (2012), ‘Adaptation of CDIO-based learning outcomes for non-engineering disciplines: a case study of higher educational system in an emerging country’, Journal of Engineering Technology & Education, Vol. 4, 2012.
  • Vu, D.A., Moisescu, O.I. and Ha, N. (2011), ‘The Exploratory Research for Establishing a Brand Due Diligence Checklist in Mergers and Acquisitions’, Romanian Journal of Marketing, August 2011.
  • Moisescu, O.I. and Vu, D.A. (2011), ‘A Conceptual Review on Building, Managing and Assessing Brand Loyalty’, Virgil Madgearu Review of Economic Studies and Research, No. 1, 2011
  • Vu, D.A., Shi, Y.J and Gregory, M. (2010), ‘Brand and Product Integration in Horizontal Mergers and Acquisitions’, European Journal of International Management, SSCI (ISI) & Scopus, Vol. 4, Nos. 1/2, pp. 79-119.
  • Moisescu, O.I. and Vu, D.A. (2010), ‘Brand Loyalty and Consumer Involvement with Purchase Decision and Product Class’, Negotia, No. LV, Issue 3, pp. 27-36.
  • Vu, D.A., Shi, Y.J. and Hanby, T. (2009), ‘Strategic Framework for Brand Integration in International Horizontal Mergers and Acquisitions’, Journal of Technology Management (in China), Vol. 4, Issue 1, pp. 26-52.

Papers (in local scientific journals):

  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2013), ‘Building a survey tool to assess consumer’s perception and behavior towards green consumption’, VNU Journal of Economics and Business, Vol. 29, No. 2, pp. 142-150.
  • To, H.L & Vu, D.A (2013), ‘TheTNCmodel transformation: Japanese TNC theoreticalandpractical issues’, Vietnam Review of Northeast Asian Studies, No. 3 (145), pp. 10-19.
  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2013), ‘Impactofclimate changeon the poorandinternational implicationsinadapting toclimate change’, Review of World Economic and Political Issues, No. 4 (204), pp. 57-69, April 2013.
  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2012), ‘Assessment of cognitive andgreenconsumption behavior: the case of Hanoian consumer’, Journal of Economics and Development, No. 184, pp. 46-55, October 2012.
  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2012), ‘Model inspection ofelementsaffectinggreenconsumption behavior’, Review of World Economic and Political Issues, No. 67 (195), July 2012.
  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2012), ‘Subjunctive model development offactorsaffectinggreenconsumption behavior’, Review of World Economic and Political Issues, No. 6 (194), June 2012.
  • Vu, D.A.(2012), ‘Developing the pillar of innovative systems of knowledge economy: The case-study of ‘Silicon Fen’ Valley and implications for Vietnam’, Review of World Economic and Political Issues, No. 4(192), April-2012.
  • Vu, D.A. & Bui, T.G. (2012), ‘M&Aby means ofpublic offerson the stock market’, Review of World Economic and Political Issues, No. 3(191), March 2012.
  • Pham, Q.T. & Vu, D.A., (2011), ‘China’s trade after 10 years of joining WTO’, Journal of China Studies, October 2011.
  • Vu, D.A. & Phung, N.X (2011), ‘Practical and theoretical issues of M&A’, Journal of World’s Economic and Political Issues, No 10(186), October 2011.
  • Vu, D.A. & Bui, T.G. (2011), ‘Entry motives to Vietnam market of TNCs through M&A’, Journal of World’s Economic and Political Issues, No 9(185), September 2011.
  • Phung, A.K. & Vu, D.A. (2011), ‘Japanese TNCs - challenges and perspective’, Journal of propaganda and instruction, No. 9 - 2011.
  • Phung, A.K. & Vu, D.A. (2011), ‘Pressure and innovative trend of Japanese TNCs’, Journal of East Asia Studies, No. 9(127), September 2011
  • Vu, D.A. (2011), ‘Product and Brand Divestiture: Literature Review and Future Research Recommendations’, Journal of World’s Economic and Political Issues, No 7(183), July 2011. 
  • Vu, D.A., Le. Y.H, Vu T.P. & Xa H.M. (2010), ‘Useful Practices in Adopting the CMMI standard for Vietnamese Software Outsourcing Firms: Lessons Learnt from FPT Software’, Journal of Sciences: Issue on Economics and Business, No. 6, Vol. 26, pp. 104-116.

Papers (in international conference proceedings):

  • Vu, D.A., Nguyen, H.T. & Nguyen, A.T.N. (2012), ‘Building survey tool to assess consumers’ perception and behavior towards green consumption’, Proceedings of the 4th International Conference on Vietnam Studies, Hanoi, Vietnam.
  • Vu, D.A. & Tran, T.C. (2012), ‘Realising the critical of supply chain integration in mergers and acquisitions: from theoretical perspective to reality’, Proceedings of International Conference on Sustainable Manufacturing and Environmental Management, Hanoi, Vietnam.
  • Vu, D.A. (2011), ‘For M&A Success: Start with Process’, M&A Outlook, M&A Vietnam Forum 2011 - M&A and Investment Link, 9th June 2011.
  • Vu, D.A. and Phung, N.X. (2010), ‘Integration of CDIO-based Learning Outcomes into Course Syllabi’, Proceedings of the CDIO Conference on Development of Learning Outcomes and Implementation of Programmes Based on CDIO Model, 13-14 December 2010, Vietnam National University, Hochiminh, Vietnam.
  • Vu, D.A. and Phung, N.X. (2010), ‘Adapting the CDIO Approach in Developing Learning Outcomes for Economics and Business Disciplines in Vietnam: A Case-Study of University of Economics and Business at Vietnam National University, Hanoi”, Proceedings of the 6th International CDIO Conference: Making Change Last: Sustaining and Globalizing Engineering Educational Reform, 15-18 June 2010, Montreal, Quebec, Canada.
  • Vu, D.A. (2010), ‘SABMiller’s acquisition of Bavaria - A powerful combination’, Proceedings of M&A Conference on M&A Strategies for Vietnamese Enterprises, 26th May 2010, Hanoi, Vietnam.
  • Tran, T.C and Vu, D.A. (2010), ‘Failure at creating shareholders’ value in M&As: Caused by Supply chain integration?’, Proceedings of Vietnam M&A 2010 Forum, 25th May 2010, Hochiminh, Vietnam.
  • Vu, D.A. (2009), ‘Brand Integration Practices in Mergers and Acquisitions’, Proceedings of International Conference on Knowledge-Based Economy and Global Management, 21-23 October, Taiwan.
  • Vu, D.A. (2009), ‘Useful M&A Integration Practices: From Brand Perspective’, Proceedings of The Third Hanoi International Forum on Information-Communication Technology: ICT in the Knowledge Economy, 13 October 2009, Hanoi, Vietnam.
  • Vu, D.A., Shi, Y.J. and Gregory, M. (2008), ‘Brand Mergers and Acquisitions: Winning Practices Learned from the Market Leaders’, Proceedings of EIBA (European International Business Academy) International Conference, Track: Corporate Strategies in International Business, 11-13 December, Tallinn, Estonia.
  • Vu, D.A., Shi, Y.J., Hanby, T. and Gregory, M. (2008), ‘Creating Value through Brand Integration in International Horizontal Mergers and Acquisitions’, Proceedings of EIBA (European International Business Academy) International Conference, Track: Corporate Strategies in International Business, 11-13 December, Tallinn, Estonia.
  • Vu, D.A. and Bertoncelj, A. (2008), ‘Brand Due Diligence Checklist in Mergers and Acquisitions’, Proceedings of International Conference on Marketing, 30-31 October, Cluj-Napoca, Romania.
  • Vu, D.A., Shi, Y.J., Hanby, T. and Gregory, M. (2008), ‘Strategic Framework for Brand Integration in International Horizontal Mergers and Acquisitions’, CAMOT International Conference Proceedings, Track: Strategic Management and Leadership, 21-23 October, Beijing.

Papers (in local conference proceedings):

  • Vu, D.A. (2013), “Government policies for restructuring state-owned enterprises”, Proceedings of conference on issues raised for restructuring process of state-owned enterprises in Vietnam, April 2013.

5. Research Projects:

5.1. On-going:

  • Pricing mechanisms for real estate and their impacts to loan by commercial banks; Sector-level research project funded by State Bank of Vietnam; 11/2011-10/2013; Member.
  • Studying green supply chain management model towards green growth; State-level research project funded by National Foundation for Science & Technology Development (NAFOSTED); 2012-2014; Chair.
  • A group of research projects on developing technological products and processes and personnel as the base for building an integrated interdisciplinary, longitudinal and multi-purpose Database of Socio-Economic-Environmental Change in Vietnam; Ministry-level priority research projects funded by Vietnam National University, Hanoi; 2012-2014; Chair.
  • A study on impact assessment and damage valuation of natural hazards caused by climate change to land use change, migration and livelihood in coastal communes of Ky Anh district, Ha Tinh province; Ministry-level priority research project funded by Vietnam National University, Hanoi; 5/2013-4/2015; Member.
  • Studying and recommending some solutions to improve the quality of publishing books and efficiency of Science and Technics Publishing House with a vision to 2020; Ministry-level research project funded by Ministry of Science and Technology; 6/2013-12/2013; Member.

5.2 Completed:

  • Developing detailed process for public offer deals in mergers and acquisitions; Ministry-level research project funded by Vietnam National University, Hanoi; Jan. 2011 - Dec. 2012; Chair.
  • Building and developing MSc Programme in Sustainability Science; Priority project funded by Vietnam National University, Hanoi; Jun. 2011 - May 2012; Member.
  • Green growth: essence, trends and international experience from Republic of South Korea; Research project funded by University of Economics and Business - Vietnam National University, Hanoi; Sept. 2011 - Mar. 2012; Chair.
  • Product and brand divestiture: causes, strategies and implementation processes; Ministry-level research project funded by Vietnam National University, Hanoi; Sept. 2009 - Dec. 2010; Chair.
  • External quality assessment project for Bachelor Programme in International Economics (Honors) according to ASEAN University Network - Quality Assurance (AUN-QA); Priority project funded by Vietnam National University, Hanoi; Jun. 2010 - Dec. 2010; Chair.
  • Establishing a scientific and practical bases and process for developing training programmes using the learning outcome CDIO approach and pilot applying for Bachelor Programme in International Economics (Honors) at Vietnam National University, Hanoi; Priority research project funded by Vietnam National University, Hanoi; Jun. 2009 - Feb. 2010; Chair.
  • Building and developing brand of Vietnam National University; Priority research project funded by Vietnam National University, Hanoi; 2009-2010; Member.
  • Mergers and acquisitions; Research project funded by EPSRC under the Government of the United Kingdom; 2007-2008; Member.
  • Product and Brand integration in M&As; Research project at University of Cambridge; 2005-2008; Chair.
  • Incubating and promoting small and medium enterprises in Vietnam; Research project at Webster University, 2001; Chair.

6. Main research interests

  • Green and sustainable growth and development at firm, industry, state levels.
  • Assessing and valuing impacts of climate change; carbon trade; new and renewable energy.
  • Transnational/multi-national corporations (TNCs/MNCs) and their aspects related to manufacturing network, global value chain, R&D network, governance structure, restructure, FDI, mergers and acquisitions, brand management.
  • Supply chain management and international supply chain network.
  • Developing integrated, multi-disciplinary, longitudinal, multi-purpose databases for assessing economic-social-environmental changes and for planning economic-social development plans.
  • Regional integration (Greater Mekong Sub-Region GMS/ASEAN/North-West of Vietnam).


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