Topic: Improving the competitiveness of Hai Ha Confectionary JSC.


Sign: LC641

Author: Tran Thi Vinh

Major: Business Administration

Publishing year: 2010

Lecturer: Prof. Nguyen Canh Hoan

Content:

Research purposes:

- To study and systemize some theoretical issues of competitiveness of Hai Ha Confectionary JSC.

- To assess the competitiveness of the company in global economic integration.

- To suggests some solutions to improve the company’s competitiveness in global economic integration.

Contributions:

- Systemizing theoretical and practical issues of the competitiveness in an enterprises.

- Analyzing major causes of the competitiveness limitations of Hai Ha Confectionary JSC.

- Recommending some solutions to improve the company’s competitiveness in global economic integration.


University of Economics and Business - VNU

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